Thursday 27 March 2014

1) Research News Corporation’s response to the growth of new and digital media by listing each of the institution’s brands (Sky News, Times etc.) Have any closed, changed or been in the news in the last five years for any reason?

Other news that are included are: News International, The Times, The Sun, and the News of the world (a major scandal which led to closure in July 2011.
Dow Jones & Company (an American publisher of financial news outlets, including The Wall Street Journal)
The book publisher Harper Collins and Fox Entertainment Group who are the owners of the 20th Century Fox film studio and the Fox Broadcasting Company- which are one of the US' major Television networks.

2) Develop examples of the impact that new and digital media has had on News Corp’s brands (paywalls, readership figures, audience share etc.)

on-line subscriptions/paywalls
price promotions for newspapers
impact on institutions content and its appeal
paid subscription for TV content
Quality of journalism
User Generated Content
Social Media/on-line news providers (Huff Post Ammpp3d)

Why and with what success are traditional media institutions adapting to the challenge posed by new/digital media?

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