- new technology have arrived such as: iPad, tablets, laptops and smartphones. -> convergence| broadband speed & 4G makes it easier for audiences to view video content faster. This has impacted TV news such as: BBC news and Sky News. GET STATS
- Money aspect' The Sun & The Times= PAYWALL. Daily Telegraph and The Guardians= FREE we receive information through Twitter for free
- 80/20 rule: Paretos Law: 80% audience and 20% institutions
- Bumler&Katz: Surveillance (using media to get what we need) e.g we don't need to watch the weather man on the news, can just see how the weather is on our smartphones
- NewsValues: Galtung&Ruge: what used to be considered as important has changed due to N&DM. **Immediacy** QUICKER news spreaded out. Print and TV report in numerous of ways. Celebrities death news on twitter' e.g: Paul Walker-> twitter.
- UGC: if someone puts a bad comment on The Guardian, they remove it straight away as they don't want people reading that. This links to Marxism: Institutions have control of what we view. Hegemony still lives!
Thursday 1 May 2014
How has new/digital media changed the ways in which information reaches audiences and what are the implications?
Tuesday 29 April 2014
New and Digital Media #19
Spotify debuts 'dark' redesign ahead of competition from iTunes and YouTube
Streaming service has new look and Your Music collections, but bigger beasts are preparing to enter market
Streaming music service Spotify is rolling out a redesign across its web, desktop and mobile apps, with a darker theme and new feature for users to build collections of their favourite music.
The revamp comes ahead of the anticipated debut of rival services from Apple and YouTube, possibly as soon as this summer. Meanwhile, one of the most prominent critics of Spotify, musician David Byrne, has returned to the theme in an article questioning streaming's sustainability for artists.
Spotify says it spent six months working on the redesign, which is rolling out to its users from today. The new theme is heavy on black backgrounds, in an attempt to place more focus on album and artist artwork.
"It's like when you go to the cinema, and they dim the lights, and the movie steps forward and takes over the room," Spotify's director of product Michelle Kadir told The Guardian. "When you log on to Spotify now, everything else is secondary except the music, which is popping."
The new collections feature is called Your Music, and enables people to save songs and albums to a personal collection, providing an alternative to playlists – the traditional way that Spotify users have saved music for quick access.
The Your Music section on Spotify can be browsed by songs, albums, artists or local files – the latter relating to music stored on the device being used. Individual songs in Spotify now have '+' symbols next to them for adding them to the collection, while albums have a prominent 'Save' button.
"The modern user wants to personalise all the different products that they are using. We want to help them quickly find what they want," said Kadir. "Even in an access model, they want to keep track of everything they like."
Your Music has been a long time coming: it was first trailed by Spotify in a press event in December 2012. It can be seen as an attempt to make the company's catalogue of more than 20m tracks less intimidating for mainstream music fans by mirroring the idea of a personal music collection, which they'll be familiar with from CDs and MP3s.
Thursday 17 April 2014
Continuing from paper... Case study Pack:
Other Media Texts:
Facebook:
Youtube:
https://www.youtube.com/watch?v=hZw4vz4tOOo
Step 4:
1. Has new and digital media had an impact upon ownership and control of the media institution(s) involved in your case study area? Explain in detail any impact and what exactly has changed.
Impact of N&DM means the public are more free in terms of raising awareness and are able to let their voices heard. Such as the arabic riots in southern African countries, if it wasn't for N&DM they wouldn't have been able to accomplish what they've done today.
Regarding Ownership and control of the diverse media institutions over the period of time they've consistently changed from previous years. As now they've introduced new restrictions on various of content, as it's to explicit for young people who can be influenced easily, explicit user generated content has been removed too. For example, when social networking sites such as twitter was launched they didn't implement age restrictions. However, in recent years most of the sites require ages above the required usage. Which institutions have to follow (Ofcom). Some examples of age restricting social networking sites are:
2. What impact has there been on the way in which the audience now consume the media products/ texts involved in your case study? How does it differ from what went before? Consider (SHEP)
The way in which audiences now consume media texts from Twitter is through smart phones/tablets this is done through WiFi or 4G when this is used the connection is much faster. Also, people are able to interact with there friends/family around the world instantly. As they wouldn't want updates and tweets or DMs to be very slow. There are many ways in how Twitter has changed the way humans communicate. Firstly, it has been made a faster flow of information, in order to find information a few users having thousands followers counts to share something small. With one click for the public, followers share it with their own private followers. Then afterwards it is made big on the internet and news co-orporations are aware of this. Therefore news spreads faster than ever. Twitter's real-time news flow has been cites as a tool for example, raising funds for floods such as Haiti. Secondly, famous people have twitter such as musicians, actors, athlets and stars share so much about themselves. Writers share tips and give fans promotions and glimpse of their progress and processes. Loads of stars chat with their followers, giving fans an opportunity to communicate with people they'd normally not in reality. For example, Selena Gomez replies to tweets saying"Thank you I hear you guys love da support! xx".
Thirdly, the most important I believe is 'thought leaders'. Twitter's list of 100 most popular accounts is dominated entirely by celebrities and traditional media outlets. There are hundreds of bloggers and online journalists who have found a bigger audience on Twitter tan they probably wouldn't have without it. Sending a tweet out put forwards thoughts to hundreds of thousands of people watching. This raises awareness and aid journalist as citizen journalists are catching up. Fifth, With Twitter, nobody has to watch a TV show by themselves again.There are mobile apps that are tailored for TV, movies and other entertainment. But for real-time chatter, it's hard to match Twitter.The advent of DVRs and streaming services like Hulu and Netflix was threatening to kill the idea that people needed to watch a show as it aired. But with Twitter (mainly hashtags), watching a show during air time lets you have a real-time conversation with thousands of fellow fans."TV shows become events, meaning people watch them as they happen," Twitter CEO Dick Costolo said last month. "We're so used to creating experiences for our users, but now our users are creating experiences for each other. " Another example of this is the tweets from a mobile phone regarding the Hudson crash, in which the news of the plane crash broke out on twitter before professional journalists could. This tweet was re-tweeted thousands of times highlighting the way that audiences consume media is changing as previously people would find out about the even the next day through traditional media e.g. newspapers. However audiences were able to find out about the crash seconds afters through social networking sites such as twitter".
Uses and Gratifications - Blumer and Katz (1969)
(In terms of social networking sites)
Surveillance e.g. news - people are able to find what's happening around the world instantly
Social Identification e.g. sharing similar experiences as somebody else, and thus identify with them.
Escapism for instance, not doing there daily routines escape from problems, e.g. through internet, social media
Entertainment e.g. sharing there pictures, videos, images and updating it, the banter journalists have
Cultural transmission (cultural ideologies and values - Cultural Imperialism)
Facebook:
- 700,000 more people will join Facebook.
- its total users in the U.S alone is 127,000,000.
- 65 million users have access to Facebook through their smart phones.
- 300,000 people join twitter sending more than 44,481 tweets per minute and 64 million tweets per day.
- Facebook has added over 200 million users in less than a year.
- Ipod applications downloads hit 1 billion in 9 months.
- If Facebook were a country it would be the worlds 3rd largest.
- 50% of the mobile internet traffic in the UK is for Facebook.
- Youtube is the 4th most visited site in the world and 2nd largest search engine
https://www.youtube.com/watch?v=hZw4vz4tOOo
Step 4:
1. Has new and digital media had an impact upon ownership and control of the media institution(s) involved in your case study area? Explain in detail any impact and what exactly has changed.
Impact of N&DM means the public are more free in terms of raising awareness and are able to let their voices heard. Such as the arabic riots in southern African countries, if it wasn't for N&DM they wouldn't have been able to accomplish what they've done today.
Regarding Ownership and control of the diverse media institutions over the period of time they've consistently changed from previous years. As now they've introduced new restrictions on various of content, as it's to explicit for young people who can be influenced easily, explicit user generated content has been removed too. For example, when social networking sites such as twitter was launched they didn't implement age restrictions. However, in recent years most of the sites require ages above the required usage. Which institutions have to follow (Ofcom). Some examples of age restricting social networking sites are:
Twitter: privacy policy states "Our Services are not directed to persons under 13. If you become aware that your child has provided us with personal information without your consent, please contact us at privacy@twitter.com".
Facebook: 13 years of age2. What impact has there been on the way in which the audience now consume the media products/ texts involved in your case study? How does it differ from what went before? Consider (SHEP)
The way in which audiences now consume media texts from Twitter is through smart phones/tablets this is done through WiFi or 4G when this is used the connection is much faster. Also, people are able to interact with there friends/family around the world instantly. As they wouldn't want updates and tweets or DMs to be very slow. There are many ways in how Twitter has changed the way humans communicate. Firstly, it has been made a faster flow of information, in order to find information a few users having thousands followers counts to share something small. With one click for the public, followers share it with their own private followers. Then afterwards it is made big on the internet and news co-orporations are aware of this. Therefore news spreads faster than ever. Twitter's real-time news flow has been cites as a tool for example, raising funds for floods such as Haiti. Secondly, famous people have twitter such as musicians, actors, athlets and stars share so much about themselves. Writers share tips and give fans promotions and glimpse of their progress and processes. Loads of stars chat with their followers, giving fans an opportunity to communicate with people they'd normally not in reality. For example, Selena Gomez replies to tweets saying"Thank you I hear you guys love da support! xx".
Thirdly, the most important I believe is 'thought leaders'. Twitter's list of 100 most popular accounts is dominated entirely by celebrities and traditional media outlets. There are hundreds of bloggers and online journalists who have found a bigger audience on Twitter tan they probably wouldn't have without it. Sending a tweet out put forwards thoughts to hundreds of thousands of people watching. This raises awareness and aid journalist as citizen journalists are catching up. Fifth, With Twitter, nobody has to watch a TV show by themselves again.There are mobile apps that are tailored for TV, movies and other entertainment. But for real-time chatter, it's hard to match Twitter.The advent of DVRs and streaming services like Hulu and Netflix was threatening to kill the idea that people needed to watch a show as it aired. But with Twitter (mainly hashtags), watching a show during air time lets you have a real-time conversation with thousands of fellow fans."TV shows become events, meaning people watch them as they happen," Twitter CEO Dick Costolo said last month. "We're so used to creating experiences for our users, but now our users are creating experiences for each other. " Another example of this is the tweets from a mobile phone regarding the Hudson crash, in which the news of the plane crash broke out on twitter before professional journalists could. This tweet was re-tweeted thousands of times highlighting the way that audiences consume media is changing as previously people would find out about the even the next day through traditional media e.g. newspapers. However audiences were able to find out about the crash seconds afters through social networking sites such as twitter".
3. What impact has there been on how the media institution now has to produce the texts and the way in which the texts/ products are distributed and exhibited? This should involve a detailed textual analysis of at least 3 texts to demonstrate the point.
Twitter has to be accessed through smart phones because of the change in society and in technology. There has been a demand. For instance, if Twitter was only on laptops and PC's this wouldn't have been as popular due to the fact that many people want to communicate and interact with people through their small mobile devices doing anything they want. Therefore, it's useful that Twitter is accessed through mobile devices so people are able to communicate better.
“30.8 percent of smart phone users accessed social networking sites via their mobile browser in January 2010”. “Twitter, which has experienced tremendous growth in both mobile and PC-based visitation, attracted 4.7 million mobile users in January, up 347 percent versus year ago”.
4. Is the size of the audience any different now than before the impact of new and digital media (or has the pattern of usage changed)? E.G. consider for the impact of new and digital media on TV broadcasting the change in audience ratings for programmes as a consequence of the deregulation of TV. (Prior to deregulation audience figures could be 20m+ for Eastenders etc to a situation today where, due to the massive number of channels now available, audiences are vastly reduced and fragmented).
Folks were tweeting 5,000 times a day in 2007. By 2008, that number was 300,000, and by 2009 it had grown to 2.5 million per day. Tweets grew 1,400% last year to 35 million per day. Today, we are seeing 50 million tweets per day—that’s an average of 600 tweets per second. (Yes, we have TPS reports.)
Tweet deliveries are a much higher number because once created, tweets must be delivered to multiple followers. Then there’s search and so many other ways to measure and understand growth across this information network. Tweets per day is just one number to think about.
5. Who are the primary target audience now and has this changed? Who was it before and how do you know?
Twitter
Current: Mostly celebrities, politicians such as David Cameron, Journalist, News Institutions
Originally: Ordinary people such as the public mostly young people, aged between 16 to 25 with the social class of E and D How do you know? Twitter was set up in order for people to communicate in groups, quickly and easier. However these days’ people use twitter to follow celebrities and see what is new with them.
Current: Mostly celebrities, politicians such as David Cameron, Journalist, News Institutions
Originally: Ordinary people such as the public mostly young people, aged between 16 to 25 with the social class of E and D How do you know? Twitter was set up in order for people to communicate in groups, quickly and easier. However these days’ people use twitter to follow celebrities and see what is new with them.
6. How have the audience responded to the changes? Is there more customer choice? Is there evidence of a more pluralistic model? What evidence do you have to support this?
Audiences have become more active, in the sense that they can put forward their views on Facebook statuses, through tweets. There is more customer choice, as there are so many social networking sites; it’s just that Facebook is the monopoly at the moment. There is a form of pluralistic model, people can join small groups of these sites to show their interests.
7. What concerns/ considerations are there (if any) for the media institutions involved in your case study as a result of the impact of new and digital media? (e.g. deskilling or multi-skilling of the workforce/ decline in workforce etc)
The concerns for Twitter within Media institutions are that there are disadvantage for people such as: Journalist. This is because, if an ordinary person with thousands of followers shares something on twitter with an event that's occurred such as an event that's happening in coachella and that person has specific and exclusive photos that other organisations don't have. They'll thus be entitled citizen journalists. Therefore, there are increased figures of citizen journalism, as news can be captured first hand from the public. Twitter, is used for first hand news at is widespread than other social networking sites such as Facebook, as you need to like the page or have a friend request etc. Moreover, there are no trending topics such as hashtag on Twitter.
8. What are the political and social implications of the new technologies and the methods of their consumption? E.g. moral panics etc?
Politically people have become a bit freer, as they can put across their point of view. Socially some say that people have become isolated as they now connect via the web whereas before they would meet face to face. An example where moral panic was created by new technologies on twitter was the Arab Spring, people were tweeting about what was occurring and the live events that was happening. The social implication was shown on Twitter which allowed people to become more aware of things that was happening over the world. This makes people uneasy and assures them to aid the people who are sufering which creates moral panic: from 'Stanley Coin'.
The news that was trending which was popular in a sense was the birth of the Prince of Cambridge in July, which was announced both on an easel at Buckingham Palace and on Twitter, sparked a frenzy of excitement on the social networking site which spread rapidly across the world.
A spike in conversation came in the minutes following the initial announcement, with more than 25,300 tweets per minute.At the time, Twitter said the highest volumes of conversation came from the UK, the United States, Canada, France and Italy.A popular debate surrounding baby George left Twitter users guessing what name the future king would be given.
9. Consider the effects so far, and possible effects in the future, on media institutions involved in your case study (media production).
Rupert Murdoch once said: "The world is changing and newspapers have to adapt to that". In the past newspapers so the risen of technologies, smartphones and social networking sites etc. But majority of them stuck to their tradtional ways and didn't adapt. Therefore, as a result there has been a fallen decrease of newspapers. As it's easier for majority of the people to get their news through the internet such as news institutions websites e.g theguardian.co.uk. If the media don't keep in trend with the public and changes and don't adapt quickly enough, they will fail as another ogranisation will do ti first. One of the main reasons as to why this is happening is due to people finding out news from Twitter, as they're quick to find information from celebrities and politicians also, as there are news institutions on twitter peple are able to refresh their twitter under seconds to be able to be updated.
Moreover, if a website or media type such as radio (broadcasting) if they share something and have blocked the power of user generated comment. People would be reluctant to go back to the same site and hear it from them. As, people want to create debates/issues etc so they're able to share it with their family and friends. Moreover, another point is that if a broadcasting radio station shares a news story with the public and customers have already had an understanding through twitter people will be more persuaded to share stories on twitter from the news they've heard then. Rather than hearing it on the radio again. Consumers always prefer the truth to any story, the news is always seen to cover the truth about a subject or not deliver the whole story. Discussions and hash tagging tweets from twitter delivers a whole story with the help of UGC as well. Traditional news is in decline and will be with the growth of new and digital technology.
10. What issues may there be regarding media effects and /or regulation/ censorship as a result of changes due to new and digital media?
Media effects focus;s on how people think and behave , due to the change of new and digital technology. People always want to keep up to date with the world around them and want to be involved socially. Regarding Twitter there is no real censorship , as it is a free way to broadcast your views on anything. You are not given an options to report anything like 'Facebook' so for example if a story comes out about someone an example would be the girl that ate her tampon. You cannot stop the flow of the news being tweeted worldwide. This doesn't protect the users privacy and can cause trouble .
BBC news reporters and journalists have twitter accounts, they are able to make tweets about stories regarding the news. This has caused many problems, such as Tory party treasurer Lord McAlpine was wrongly linked to a child sex abuse scandal as a result of a botched BBC Newsnight investigation. The institution eventually shutting them down. Because of the lack of censorship on twitter, the social networking sites have the ability to track down information and allow anything to be posted to the world.
11. Are there any cross-cultural factors and /or effects of globalisation involved in the impact of new technology on your case study? E.g. the internet has been said to be ‘globalising culture’ through its promotion of the English language.
Globalisation means that there are continuous technological advances and growing global conglomerates (massive companies) are changing the face of media. These changes are happening and some of the issues which they raise. Globalization centres on the increased mobility of goofs, services, labour, technology and capital worldwide. Twitter has become the main networks for social media, not only for advertising and social advantages, but also for global news.This is why advertisers use sites like twitter to get a range of different audiences to buy whatever they are advertising. Twitter is an effective way to advertise and promote businesses, depending on your followers. Celebrities use this especially to promote their new music videos and so on.
11. Are there any cross-cultural factors and /or effects of globalisation involved in the impact of new technology on your case study? E.g. the internet has been said to be ‘globalising culture’ through its promotion of the English language.
Globalisation means that there are continuous technological advances and growing global conglomerates (massive companies) are changing the face of media. These changes are happening and some of the issues which they raise. Globalization centres on the increased mobility of goofs, services, labour, technology and capital worldwide. Twitter has become the main networks for social media, not only for advertising and social advantages, but also for global news.This is why advertisers use sites like twitter to get a range of different audiences to buy whatever they are advertising. Twitter is an effective way to advertise and promote businesses, depending on your followers. Celebrities use this especially to promote their new music videos and so on.
12. Consider theoretical perspectives in relation to the impact of new/ digital media in your case study. E.g. Representation of certain groups as a result of changes, Marxism & Hegemony, Liberal Pluralism, colonialism, audience theories etc.
The Hypodermic Needle Model suggests that the information from a text passes into the mass consciouness of the audience unmediated, ie the experience, intelligence and opinion of an individual are not relevant to the reception of the text. This theory suggests that, as an audience, we are manipulated by the creators of media texts, and that our behaviour and thinking might be easily changed by media-makers. It assumes that the audience are passive and heterogenous rather than active producers. This links to how 'audiences are capable of manipulating the elite' (new and digital media)
Uses and Gratifications - Blumer and Katz (1969)
(In terms of social networking sites)
Surveillance e.g. news - people are able to find what's happening around the world instantly
Social Identification e.g. sharing similar experiences as somebody else, and thus identify with them.
Escapism for instance, not doing there daily routines escape from problems, e.g. through internet, social media
Entertainment e.g. sharing there pictures, videos, images and updating it, the banter journalists have
Cultural transmission (cultural ideologies and values - Cultural Imperialism)
| Total number of Facebook users worldwide | 1.4 Billion |
| Total percentage of 18-24 year olds who already use social media | 98% |
| Total percentage of people on Earth who use Facebook | 11% |
| Total amount of minutes people spend on Facebook every month | 700 billion |
| Average amount of time a person uses Facebook per month | 15 hours 33 minutes |
| Total amount of people who access Facebook with phone | 250 million |
| Total amount of websites that have integrated with Facebook | 2.5 million |
| Total pieces of content shared on Facebook each month | 70 billion |
| Total amount of unique YouTube users per month | 490 million |
| Total amount of YouTube page views per month | 92 billion |
| Total amount hours spent on YouTube per month | 2.9 billion |
| Total amount of articles hosted by Wikipedia | 17 million |
| Average pictures uploaded to Flickr per minute | 3,000 |
| Total amount of pictures hosted by Flickr | 5 billion |
| Average amount of tweets per day | 190 million |
| Percent of teenagers who log on to Facebook over 10 times per day | 22% |
| Percent of Facebook users under the age of 10 | 25% |
| Percent of teens that view social networks as unsafe | 59% |
| Percent of Americans who aren’t confident in their ability to use privacy settings |
Thursday 3 April 2014
"our ‘New & Digital Media’ case study must examine the impact of new and digital media on another aspect of media production, exhibition and/or distribution on one or more platforms".
ou are studying ‘Representation’ and ‘The Impact of New & Digital Media on News’ in this unit you are not permitted to use representation or digital media and news as a main focus for your MEST 4 Critical Investigation
The word representation must not therefore appear in your investigation title.
fun on smartphoner
How has new and digital media impacted on human interactions such as 'Twitter'.
technological view
ou are studying ‘Representation’ and ‘The Impact of New & Digital Media on News’ in this unit you are not permitted to use representation or digital media and news as a main focus for your MEST 4 Critical Investigation
The word representation must not therefore appear in your investigation title.
fun on smartphoner
How has new and digital media impacted on human interactions such as 'Twitter'.
technological view
- Hegemony
- Marxism
- Pluralism
- Cultural Imperialism
- Globalisation
- Post-colonialism
Wednesday 2 April 2014
News on the tweet
Why are respected news brands good news for twitter?
Respected news brands such as The Telegraph, The Guardian and The sun are useful for both news brands and Twitter. As newspapers revenue as gone very down hill and people don't tend to purchase it due to web.20 in the 21st century. Also, most newspapers have free on-line news which people tend to read on their phones from apps and on the internet. Also, for example if a massive event occurs such as the missing Malaysian plane many newspapers will have different views and articles. Due to this, they may post it as a tweet. This creates a debate on twitter and could become a trending topic. When a tweet from a news brand becomes popular and is trending this encourages more people to follow the news brand.
Why in turn is Twitter good for respected news brands?
Twitter is good for respected news brands, as we're living in the 21 century many people are inclined to view their latest updates on the internet. As for example, most people may be out commuting to work and so on. For instance, when someone's on there lunch they may only have 30 minutes but if they want to be updated with the news world and different organisations there first response would be to head straight away to the internet. As, they know they'll view the latest information. Moreover, most youths and adults have twitter as there social networking sites, and when they follow the news brands on twitter they will regularly go on twitter to refresh there account and be updated with news automatically. Twitter, will have more followers on a regular basis due to this. As, when people follow news brands they straight away trust the tweets. As it's a common human way of interacting with 'professional' news brands.
The report suggests that old and new media "are not, in fact, in direct competition, but often work extremely well together to enhance both the media eco-system and the consumer experience". What evidence do they provide to support this idea? Do you agree with it?
"in the case of Twitter and newspaper brands, enhancement takes place in 4 different ways". According to the article: #NewsOnTheTweet Working together newsbrands provide all four key benefits in a variety of ways.
Gossip & Banter
Having a bit of banter of gossip
Knowledge
Being the 'first to know'
Community
Connecting with like-minded people
Opinion
Being part of the wider
debate- 'having your say'
multiple use twitter handles
how newsbrands and twitter work better together
knowledge opinon community gossip
This is the evidence that the report provides. To a certain extent I do agree with this, as news brands and twitter are not in competition, but really do work well together. As the follows are greatly benefited due to the fact that they're able to communicate with world news organisations on twitter. If Newsbrand became competition, then people wouldn't be viewing it on twitter as a sense. As, the reason that they're on Twitter is because they want to be able to interact and have there say. Twitter is helping newsbrands to have the upper hand. As everyone is aware that this 21st century is very modern. People are becoming more inclined to viewing news sources online, if it's on twitter it will encourage people more so. In a sense, they therefore benefit eachother because news brands mean more followers for Twitter, which means more revenue. Also, NewsBrands on twitter is encouraging as they're able to engage with there target market by allowing 'ugc'. This therefore, creates debates and trending topic which more people become aware of.
4. On page 24/25 of the report, the focus turns to gossip or banter. What example tweets from journalists are used to illustrate this?
Neil Ashton @neilashton • Nov 5
Arsenal are toast: In all seriousness now, what
are the sales figures like for this kind of stuff?
@soran1: pic.twitter.com/yt6wxO2JaB
Caitlin Moran @caitlinmoran • Jan 11
The most amazing thing about the story of
President Hollande having an affair is that he
apparently only has one pair of shoes
Mirror Sport @MirrorSport • Feb 21
Our man @eaamalyon is live blogging the
curling so you don’t have to watch it (for free)
on widely available BBC1 - http://www.mirror.
co.uk/sport/
Do these pants make Kim Kardashian’s bum
look big? http://dailym.ai/1aS7Sfy pic.twitter.
com/QEdkYMxdkD
What does the report say about trust in Twitter and journalists ? (page 34-36)
Respected news brands such as The Telegraph, The Guardian and The sun are useful for both news brands and Twitter. As newspapers revenue as gone very down hill and people don't tend to purchase it due to web.20 in the 21st century. Also, most newspapers have free on-line news which people tend to read on their phones from apps and on the internet. Also, for example if a massive event occurs such as the missing Malaysian plane many newspapers will have different views and articles. Due to this, they may post it as a tweet. This creates a debate on twitter and could become a trending topic. When a tweet from a news brand becomes popular and is trending this encourages more people to follow the news brand.
Why in turn is Twitter good for respected news brands?
Twitter is good for respected news brands, as we're living in the 21 century many people are inclined to view their latest updates on the internet. As for example, most people may be out commuting to work and so on. For instance, when someone's on there lunch they may only have 30 minutes but if they want to be updated with the news world and different organisations there first response would be to head straight away to the internet. As, they know they'll view the latest information. Moreover, most youths and adults have twitter as there social networking sites, and when they follow the news brands on twitter they will regularly go on twitter to refresh there account and be updated with news automatically. Twitter, will have more followers on a regular basis due to this. As, when people follow news brands they straight away trust the tweets. As it's a common human way of interacting with 'professional' news brands.
The report suggests that old and new media "are not, in fact, in direct competition, but often work extremely well together to enhance both the media eco-system and the consumer experience". What evidence do they provide to support this idea? Do you agree with it?
"in the case of Twitter and newspaper brands, enhancement takes place in 4 different ways". According to the article: #NewsOnTheTweet Working together newsbrands provide all four key benefits in a variety of ways.
Gossip & Banter
Having a bit of banter of gossip
Knowledge
Being the 'first to know'
Community
Connecting with like-minded people
Opinion
Being part of the wider
debate- 'having your say'
multiple use twitter handles
how newsbrands and twitter work better together
knowledge opinon community gossip
This is the evidence that the report provides. To a certain extent I do agree with this, as news brands and twitter are not in competition, but really do work well together. As the follows are greatly benefited due to the fact that they're able to communicate with world news organisations on twitter. If Newsbrand became competition, then people wouldn't be viewing it on twitter as a sense. As, the reason that they're on Twitter is because they want to be able to interact and have there say. Twitter is helping newsbrands to have the upper hand. As everyone is aware that this 21st century is very modern. People are becoming more inclined to viewing news sources online, if it's on twitter it will encourage people more so. In a sense, they therefore benefit eachother because news brands mean more followers for Twitter, which means more revenue. Also, NewsBrands on twitter is encouraging as they're able to engage with there target market by allowing 'ugc'. This therefore, creates debates and trending topic which more people become aware of.
4. On page 24/25 of the report, the focus turns to gossip or banter. What example tweets from journalists are used to illustrate this?
Neil Ashton @neilashton • Nov 5
Arsenal are toast: In all seriousness now, what
are the sales figures like for this kind of stuff?
@soran1: pic.twitter.com/yt6wxO2JaB
Caitlin Moran @caitlinmoran • Jan 11
The most amazing thing about the story of
President Hollande having an affair is that he
apparently only has one pair of shoes
Mirror Sport @MirrorSport • Feb 21
Our man @eaamalyon is live blogging the
curling so you don’t have to watch it (for free)
on widely available BBC1 - http://www.mirror.
co.uk/sport/
Do these pants make Kim Kardashian’s bum
look big? http://dailym.ai/1aS7Sfy pic.twitter.
com/QEdkYMxdkD
What does the report say about trust in Twitter and journalists ? (page 34-36)
Finally, it is worth pointing out that, in the large part, the relationship between Twitter and newsbrands - and how it impacts on the relationships both have with their readers and users - is founded on trust.When it comes to news content, trust is an important part of the process. Almost half of all Twitter users, and almost two thirds of newsbrand users, say it is important that news on Twitter is verified by a respected brand.
This helps build trust in the content.
Do you think the increasing amount of gossip or banter is harming the reputation of news and journalists?
Yes it is as people tend to trust news organisations, and they are representing a specific news brand. If they become to drawn into banter. They may tend to forget their job as a professional and could harm their image in the media. Moreover, this serves a bad reputation for them as the media will create a wrong image about the news brand themselves,which will also cause a conflict between the media and twitter. As people will become very anxious as if they can't trust verified account users, they will tend to avoid going on Twitter again!
Finally, do you think new and digital media developments such as Twitter have had a positive or negative impact on traditional newspapers.
I think n&dm has had a positive impact on traditional newspapers, this is because "the world is changing and newspapers have to adapt". This quote is being applied in today's world as newspapers evidently are updating to social networking sites because this is what audiences are attracted to. This means that newspapers can adapt and find a new way of increasing their sales revenue, this is also useful as news organisations can interact with audiences and create debates from around the world. This could aslo lead to trending topics which would also cause other people to get involved. This therefore tends to create a media awareness, and loyal followers to news brands. As some people may follow news brands they wont buy due to it being expensive or they have a different point of view. But if they view and follow and read different tweets from different brands, they aren't biased but can lean to an opinon which they think it's accurate. That's what people like as they're independent. Therefore, N&DM has had a good impact on traditional newspapers.
Tuesday 1 April 2014
New and Digital Media #17
Trick or tweet: the boy who hoaxed the football world
Sam Gardiner is a football-mad schoolboy, but no one took his opinions seriously. So he created a fake Twitter personality and soon was talking tactics with Premiership players.
He tweets, he scores: ‘I wanted to prove a point,’ says Sam Gardiner.
For five minutes, Sam Gardiner panicked. He had been rumbled: he wasn't Dominic Jones. He hadn't spent years as a football scout, going to games most nights, searching for that one-in-a-million prospect, getting home at 3am, as he once claimed in an article he had written. He wasn't now a reporter for Goal, the international football magazine. He didn't look anything like the picture that was his Twitter identity.
But then Gardiner calmed down. He did a web search to check his legal position, which indicated that he hadn't committed fraud, because he had invented a new persona, not stolen someone else's. He went back on Twitter and with a few keystrokes created Samuel Rhodes, a freelance journalist for the Daily Telegraph and Financial Times. He trawled Google images for a byline photograph and on page 11 he found a clean-cut, blond chap with a resemblance to the Australian actor Simon Baker. His Twitter profile was back up instantly and scarcely any of his 3,000 followers even noticed.
This therefore shows, that on twitter you can trust twitter accounts especially if they claim they're very important and trust worthy. As these types of people tend to mock and fraud people like this boy did. And because he had loads of followers such as thousands, this encourages people to believe that they're realistic and perhaps because of there opinions on there tweets, it motivates an international audience to
read it.
Thursday 27 March 2014
1) Research News Corporation’s response to the growth of new and digital media by listing each of the institution’s brands (Sky News, Times etc.) Have any closed, changed or been in the news in the last five years for any reason?
Other news that are included are: News International, The Times, The Sun, and the News of the world (a major scandal which led to closure in July 2011.
Dow Jones & Company (an American publisher of financial news outlets, including The Wall Street Journal)
The book publisher Harper Collins and Fox Entertainment Group who are the owners of the 20th Century Fox film studio and the Fox Broadcasting Company- which are one of the US' major Television networks.
2) Develop examples of the impact that new and digital media has had on News Corp’s brands (paywalls, readership figures, audience share etc.)
on-line subscriptions/paywalls
price promotions for newspapers
impact on institutions content and its appeal
paid subscription for TV content
Quality of journalism
User Generated Content
Social Media/on-line news providers (Huff Post Ammpp3d)
Why and with what success are traditional media institutions adapting to the challenge posed by new/digital media?
Other news that are included are: News International, The Times, The Sun, and the News of the world (a major scandal which led to closure in July 2011.
Dow Jones & Company (an American publisher of financial news outlets, including The Wall Street Journal)
The book publisher Harper Collins and Fox Entertainment Group who are the owners of the 20th Century Fox film studio and the Fox Broadcasting Company- which are one of the US' major Television networks.
2) Develop examples of the impact that new and digital media has had on News Corp’s brands (paywalls, readership figures, audience share etc.)
on-line subscriptions/paywalls
price promotions for newspapers
impact on institutions content and its appeal
paid subscription for TV content
Quality of journalism
User Generated Content
Social Media/on-line news providers (Huff Post Ammpp3d)
Why and with what success are traditional media institutions adapting to the challenge posed by new/digital media?
Tuesday 25 March 2014
New and Digital #16
No-makeup selfies campaign generates £2m windfall for cancer research
It started with a row at the Oscars, featured the current obsession with "selfies" and rapidly clogged up legions of Facebook streams. Tens of thousands of women, egged on by their friends, shared pictures of themselves without makeup to raise awareness of breast cancer.
By Friday the viral trend had transformed into a fundraising phenomenon, generating a £2m windfall for Cancer Research UK.
The #nomakeupselfies campaign raised the money in just 48 hours, the charity said, with hundreds of thousands of donations from Facebook, Instagram and Twitter users sharing pictures of themselves without makeup and nominating a friend to do the same.
Cancer Research UK said it had not initiated this particular campaign, but was alerted to the #nomakeupselfies trend on Tuesday and began to ask users to add a donation request and text code to their posts. Since then, the money has flooded into the UK charity.
Cancer Research UK's head of social media, Aaron Eccles, said: "We're over the moon. When we do a social media campaign we want to engage as many people as possible, and this has taken off like crazy."
The idea itself appears to have begun last week when American crime author Laura Lippman tweeted a picture of herself without makeup in support of Kim Novak, the 81-year-old actor whose looks had been criticised at the Oscars. The theme was picked up by celebrities and fans of Lippman before spreading more widely.
But for all the unexpected financial success, some commentators question whether it is appropriate or relevant to link the "bravery" of appearing without makeup to the very different challenge of fighting cancer, triggering fierce debates online.
Blogger Yomi Adegoke said: "Thinly veiling vanity as philanthropy more than irks … the pretence these images are for anything other than an onslaught of 'natural beauty' acclamations, coupled with pats on the back for 'fighting the cause' makes the no makeup selfie mania even harder to stomach."
At some point, all the criticism prompted people to remember and then resurrect a previous failed social media campaign – where Cancer Research UK had attempted unsuccessfully to use selfies to raise awareness of breast cancer.
5. 7/01/14- Viral video chat:Christmas
6. 16/01/14-
14. 17/03/14-
Brit Awards was most tweeted about television show in UK
15. 17/03/14-TV viewing figures show Brits prefer traditional sets over smartphones
15. 17/03/14-TV viewing figures show Brits prefer traditional sets over smartphones
16. 25/03/14-
No-makeup selfies campaign generates £2m windfall for cancer research
17. 1/04/1996- Trick or tweet: the boy who hoaxed the football world
18.
Monday 24 March 2014
Developments in new/digital media mean that audiences can now have access to a greater variety of views and values. To what extent are audiences empowered by these developments?
To a certain extent audiences are empowered by these
developments due to the fact that new/digital media has been accessed greatly
by millions of people around the globe. Due to this people are able to have
access to greater variety of views and values, and decide their opinions by
looking at not one but several details. For example, the latest event of the
missing Malaysian Plane has been going on for a long time and majority of the
people are clueless. But when they want to be updated they look at the internet
straight away, however they can make their minds up to what they’ll believe.
For example, one site says the aliens have taken the plane, another says the
pilot has done this on purpose and others saying it’s in the middle of the
ocean near Australia. Look at different pages people have the option from
looking at the variety of news and making up their views and values based on
the diverse news pages they’ve identified.
As a result, audiences globally are able to access more
texts and web.20 is continuing to grow. Web 2.0 allows audiences to become
producers of the media texts. As a result of audiences being able to produce
several media texts, they’re able to promote their own views and values. There
are several of types of ways audiences do so such as creating their own blogs.
An example of this is, Media Mcguffin where we are able to blog our work and become
producers of our own media text. This supports Pluralism, as this is a society
of competing groups and interests; none of them are predominant which means to
present as the strongest elements. Therefore to a certain extent this goes for
new/digital media. Audiences have been empowered by the capability to challenge
organisations and get the truth out of circumstances where it wouldn’t
necessarily been known to the public. Which Briggs and Burke state “The most
important medium of the twentieth century”. A fine example of this is the ‘Arab
Spring’ which was the revolutionary of protests, riots and civil wars in the
Arab. This is where North African countries
fought to show the world how bad their governments where.
Media organisations are seen as enjoying an important degree
of autonomy from the state, political parties and institutionalized pressure
groups. Control of the media is in the hands of autonomous managerial elite who
allow a considerable degree of flexibility to media professionals. It’s seen
between media institutions and their audiences, as McQuail stated ‘the
relationship is generally entered into voluntarily and on apparently equal
terms.. and audience are seen as capable
of manipulating the meida in an
infinite variety of ways according to their prior needs and dispositions.’
This links with how audiences have been empowered by the capability to
challenge organisations and get the truth out of circumstances where it wouldn’t
be known to the public is Ian Tomlinson’s death. This was said to believe in the eyes of the
public that he died due to him collapsing and the first aiders not being able
to help him. But the truth was that he was actually hit by a police officer and
due to the hit he suffered a heart attack. The family have only been able to
seek justice due to UGC from the audience’s. Therefore, this favours greatly
McQuail’s statement as audiences are using the new/digital media to prior their
needs and dispositions.
In contrast, Marxists view capitalist society as being one
of class domination; the media are seen to promote hegemonic ideology and
ensure the dominance of certain classes. Audiences still produce texts, but
only with a certain view and the fact that they imitate media texts of the
traditional media. This supports Marxists view as it basically suggests that he
wants to emphasize the role of the mass media and keep the current power
structure in the society as they are and not change it. Therefore, the world has
to accept it as ‘common sense’ and ‘natural’.
As Marxists would argue user-generate comment creates an illusion that
we have a free opinion. But our opinion is influenced and manipulated through
varies of news content. Therefore, the audience are empowered by these
developments. Paerto’s law states that “a minority of media producers always
serve a majority of consumers”. This is evident as the social networking sites
such as- YouTube allows users to create their own channels. Youtube home page
consists of various channels with artists such as Beyonce, Justin Bieber and Rhianna. Artists
are only using these sites as a promotional vehicle. As, for example Justin Bieber
was releasing his album in two months. But before this he was letting out a
song every single week on YouTube to promote his album. Initially when the
songs were over people would be obliged to buy the whole album. Marxists view
was that the media have dumed down their output. As the views on youtube are
for traditional media, as audiences are able to catch up on television. ‘Burgess and Green’ say from the book of digital
media that there are 2 Youtubes 1, a space where thse two categories which are
traditional media and home video collide, but isn’t really coverage. The way
media texts are being consumed are changing but people are still consuming some
of the same traditional media without being aware.
To conclude, I strongly believe that there is a wide extent
that the developments in new/digital media have a greater access to varieties
of views and values. As new and digital media have provided loads of
opportunities for businesses, people and celebrities to promote their
act/field/video in social networking sites such as Facebook, Twitter and
MySpace. However, things such as citizen journalism is impacting the way
audiences have access as it’s challenging the professional journalists. As,
when an event occurs you need to be at the best time and right place in order
to witness and video it. That is then showed to millions through sites such as
YouTube. James Murdoch said “The expansion of state-sponsored journalism is a
threat to the plurality and independence of news provision”. Which also relates
to Marxists view. This allows audiences to innovate. As they’re able to publich
whatever the want through their device. Therefore media institutions have to
reconsider the information delivered to audiences with the aid of e-media
platform. Such as social networking sites as it can help update information and
audiences have varied sources of information they can choose from. Rather than
relying on traditional media forms such as the newspapers. As Rupert Murdoch
stated, “The world is changing and newspapers have to adapt.”
Thursday 20 March 2014
Globalisation and News
1) Is our news influenced by American Cultural
imperialism? Yes. CNN was the first news cable
to feature news for 24 hours 7 days a week. Making it easier for audience to
decide what time of day/night they’d prefer to watch the news. For example,
when the 9/11 happened there were consistent live updates on where the planes
were and the building collapsing which was the highest. Sky in the UK
identified that CNN were doing 24 hours news and copied CNN. Even so much so
from the two websites Sky has copied CNN’s layout which is completely the same.
In Today’s world the way we watch channels on TV has become more so American.
They’re a very powerful country and people develop their ideas because usually
they’re the first ones to come up with it.
2) Has
the increase globalisation of news improved the audience experience? How? Why?
Yes. The audiences are able to view live footage and
experience it more so real. For an example, they are able to witness the disasters
that are happening around the world. This improves the way audiences identify
things. Moreover, the news generate at a much faster speed. With a great amount
of choice to choose from for the audiences. However, the negative element to
this is globalisation means that it’s less likely to make it local. It can also
bias the audience’s views and choices. However, the choices may disappoint some
of the audiences as they may not want to consistently see the news as a
mainstream element. With wanting to know what Is happening in a local perspective.
3) Has globalisation benefited or damaged
major news institutions? How? Why? Yes. It has both damaged and
benefited major news institutions. Firstly, it has benefited it as with
different institutions there are a wide range of journalists in every inch of
the country. Therefore, it makes it easier for institutions and less costly as
they wouldn’t need journalists worldwide as it’s globalised on a big scale. It’s
damaged due to the fact that News organisations at time plagiarize sites. Also,
for news institutions its harder to sand out in a global market.
Monday 17 March 2014
New and Digital Media #15
TV viewing figures show Brits prefer traditional sets over smartphones
Average viewer watched three hours and 55 minutes of TV a day in 2013, but only three minutes on mobile devices, figures reveal. Predictions of the death of living room TVs continue to be wide of the mark with 98.5% of average daily viewing done via traditional sets.It appears it will be some time before the explosion in smartphones andtablet computers revolutionises TV viewing, with the average Briton watching little more than three minutes a day on mobile devices last year, according to industry figures.
The average UK viewer watched a total of three hours and 55 minutes of TV a day last year.This was a nine minute year-on-year drop, due in part to a comparison with the hugely popular London 2012 Olympics the previous year.The figures show that predictions of the death of the living room TV continue to be well wide of the mark with 98.5% of average daily viewing – three hours and 52 minutes of the total – done via the traditional set.Mobile devices such as smartphones, tablets and laptops accounted for an average of just three minutes 30 seconds a day, 1.5% of the total, which equates to just over three half-hour TV shows a month. This is up 30 seconds a day on average compared with 2012.
"New screens are making TV even more convenient for viewers and creating new opportunities for advertisers. But, the more we learn, the clearer it becomes that the TV set will remain our favourite way to watch TV – especially as on-demand services become more available on the best screen." When programmes and shows are on most people are unable to view it due to them having a busy schedule such as going work and busy with other activities. Therefore, on the mobile and laptops the most popular type of watching was on-demand and catch up programming on services such as the BBC, iPlayer, ITV player, Sky Go and 40D- with only a few live TV. Thinkbox believes the rise of internet-connected TV sets could limit growth in viewing on "non-TV set devices" – such as tablets – as more households are able to access on-demand services via their main television set.
The proportion of television watched live at home continued to fall, from 89.9% of all viewing in 2012 to 88.7% last year, reflecting the growth in popularity of digital television recorders such as Sky+, Freeview+ and Tivo on Virgin Media.
New and Digital Media #14
Brit Awards was most tweeted about television show in UK
ITV show notched up 4.17m Twitter comments with One Direction's Harry Styles getting 155,000 retweets
This year's Brits has set the record as the most tweeted about television show in the UK, while the TV audience for the music awards event slumped to its lowest level since 2006.The ITV show notched up 4.17m tweets – easily beating previous record holder last year's Comic Relief, which drew 1.5m as the decision to allow fans to vote via Twitter for the first time proved a social media publicity master-stroke. This shows how inviting a social media and allowing audiences to become more involved, there becomes a word-of-mouth awareness of the show which would influence people who normally don't watch it to view it.
There were 2m tweets about the first awards Twitter vote, for the best British video, with One Direction's Harry Styles the king of retweets notching up 155,000 for a post thanking fans for voting. Unsurprisingly, One Direction took home the award for best British video.There were about 2.17m tweets about the show itself, which alone is enough to make the Brit Awards 2014 the most tweeted about UK TV programme. Last year's event generated 1.5m tweets.
"The live, public and conversational nature of Twitter also makes it the perfect accompaniment to TV," said Twitter in a blogpost the show based on statistics from analytics firm SecondSync. "Fans come together on the world's biggest sofa and share TV moments like the Brits with fans across the globe".
"The live, public and conversational nature of Twitter also makes it the perfect accompaniment to TV," said Twitter in a blogpost the show based on statistics from analytics firm SecondSync. "Fans come together on the world's biggest sofa and share TV moments like the Brits with fans across the globe".
The show set new tweets-per-minute record for a UK TV show of 78,000, with Beyonce proving to be the most talked about performer of the night on Twitter.There was less to cheer about on the live TV front with ITV's coverage, hosted by James Corden for the fourth year in a row, slumping to its lowest level since 2006.
The show attracted an average of 4.6 million viewers between 8pm and 10.15pm, an 18.4% share of all viewing in the time slot, well down on last year's 6.5 million. This shows how celebrity enforcement can influence a mass-audience significantly and due to the fact of there being internet available such as social-netowrking sites. It encourages fans to interact more allowing user-generate-comments. When tweets are read aloud in the show it encourages more people to tweet more about the show itself, as a result of them being the most talked about show on twitter.
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